In her most modern decree as pop’s most modern Glinda the Appropriate Witch, Taylor Swift has instructed an unnamed neighborhood of online haters to “cold down.” If that sounds like an unhelpful enchantment in the midst of every thing fucked up about social media, it is. Nonetheless since she took off her Reputation villain costume, Swift is all about spreading self-treasure, touting the joys of spelling and showering in rainbow sludge. In the Lover album technology, she would inaugurate an anti-bullying ally anthem so definite it’s nearly unnerving.
At its core, “You Must Smooth Down” is smartly-intentioned. Love, yes, pointless to divulge it’s correct to rob the high road, assassinate them with kindness, and a form of clichés that moms wish to insist tweens. Nonetheless Swift aggressively avoids one thing more nuanced, adopting internet consult with fight internet haters. “You’re taking photos at me prefer it’s Patrón,” she says with the total aptitude of anyone who correct listened to a rap track for the fundamental time. With a opinion to “brush off the haters” and show resilience, she doesn’t mask any of the uncertainty and vulnerability that beforehand lay on the coronary heart of her songwriting. Instead, the words are penned with the energy of a nail-painting emoji and delivered with a plastic smile.
Swift dedicates the second half of of the track to prove her allyship to the contented neighborhood, which again, deserves some props. Nonetheless her arrangement of revealing alliance is confounding: “Why be excited, for fogeys that can presumably additionally additionally be GLAAD,” she sings, upping the LGBTQ-centering media organization, but additionally parroting a literal Tupperware slogan. And when she says “shade never made anybody much less contented,” she adopts slang with peculiar black origins in an are attempting to effect a mic-fall moment, but ends up sounding like one other corporation proving they’re “down for the cause” all the draw thru Pride Month. All of this, coupled with a hook that’s mostly vowels, makes for a track that’s in some way bewildering and underwhelming on the identical time. “You Must Smooth Down” is like one of those love unicorn cupcakes, an impossibly adorable confection designed to distract you from the indisputable truth that it’s a mediocre dessert. I will not judge one thing I would rather take hold of into much less.